| Plugged In: The Generation Y Guide to Thriving at Work | 
 enlarge | Author: Tamara J. Erickson
Publisher: Harvard Business School Press
Category: Book
List Price: $16.95
Buy New: $8.25
You Save: $8.70 (51%)
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Avg. Customer Rating:  30 reviews
Sales Rank: 121110
Media: Hardcover
Number Of Items: 1
Pages: 304
Shipping Weight (lbs): 1.1
Dimensions (in): 8.3 x 5.7 x 1.3
ISBN: 1422120600
Dewey Decimal Number: 650.1
EAN: 9781422120606
ASIN: 1422120600
Publication Date: November 3, 2008
Availability: Usually ships in 1-2 business days
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Product Description
They make up nearly one-third of all Americans living today. Born after1980, they're now pouring into the work world with values, aspirations, and approaches that differ markedly from their parents-- and coworkers. They're Generation Y.
In Plugged In, Tamara Erickson shows Gen Y's how to use their own unique strengths to understand and influence their professional relationships, to figure out how they define "success," and to help them find their way in the changing workplace.
Filled with Erickson's extensive research into demographic trends and thoughtful insights, Plugged In gives Gen Y's the information they crave to connect with the working world and to craft the lives they want.
The author reveals:
- A framework Y's can use to develop their own criteria for making career choices
- The unique assets and strengths Y's bring to the workplace
- How X'ers and Boomers view Generation Y and how the different generations can collaborate more effectively at work
- 10 rules that can help Generation Y's succeed in the corporate world
With her trademark warmth and liveliness, Erickson provides a thoughtful, valuable guidebook for the latest newcomers on the corporate scene.
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| Customer Reviews: Read 25 more reviews...
A Guide for working with Generation Y January 8, 2009
This is supposed to be a book of career advice for Generation Y'ers. However what struck me is what the author's son said, "First, I'm not likely to read a whole book on that -- a blog maybe, but not a book." And he's right. The hallmark of this generation is the ubiquitous online experience, in collaborative and social networking sites. Generation Y'ers are more likely to go to their social networks, of special interest boards, to discuss and come up with strategies for their life, whether it is apply for college, or getting that first job, or buying a home. They'll get advice and contribute their experiences simultaneously, reading blogs, and writing blogs. Reading a book was what Boomers did, and this book was organized much as a Boomer era book, with historical background, analysis, and the practical advice at the end, after one had digested all of the preceeding material in a sequential fashion.
I've already asked my two Gen Y children to read this book but so far, no interest. They are too busy online in their various IM communities and facebook accounts to sit down and wade through a book that sets up the background first (definition of generations, sociological patterns, then trends), then personal introspection and assessments before getting to the practical advice in the last three chapters. I suspect that given the immediate nature of Gen Y'ers they will start at the last section to see what practical advice can be put to use, skip the first section of background and historical material, and skim the self-analysis middle section to see if there is anything relevant.
Reading this book gave me some useful insights on how to manage younger workers, their comfort level with technology and collaboration and the questions and expectations they might hold for their career development. There was also some good general career advice in the last chapter that applies to everyone, such as being effective, creating the context for success, rather than having the "right answer". I would recommend it as a basic introduction for existing companies to create an environment where newer and younger workers will thrive.
 Multi-generational Connection: Invaluable for Y, X, and Boomers December 22, 2008
PLUGGED IN is an illuminating exploration of the characteristics, priorities, and desires of Generation Y (a/k/a the Millennials). It is designed to help them find their way in a world where Baby Boomers and Generation X'ers reign (for the moment) supreme. At the same time, it provides members of older generations with a greater understanding of what makes Millennials tick: their preoccupation and comfort with technology, communication styles, family priorities, motivating carrots and sticks, etc.
The author, who describes herself as fundamentally optimistic, speaks both broadly and specifically to the changing workforce, shifting generational values, facilitating intergenerational collaboration and innovation, and ways to engage this burgeoning group entering the workforce. She has written articles for the Harvard Business Review. PLUGGED IN is the second of a trilogy of books. The first, RETIRE RETIREMENT: CAREER STRATEGIES FOR THE BABY BOOMER GENERATION, was released in January 2008.
PLUGGED IN offers great value for both members of Generation Y and for those who seek to relate to them and engage them, whether in academic, relational, or work settings. As a career advisor, who seeks to match students with corporate employers, I have found that the book has provided me with concrete strategies to help both parties. The discussion of motivators and communication styles are extremely helpful. Ms. Erikson provides a thorough blueprint for making a good initial impression, both during interviews and during the early days of a new job.
The key is connection: How does one bridge the often subtle differences among generations to ensure that employer and employee engage each other to maximum benefit. The book has helped me greatly to better understand our students and to help them present themselves most effectively as they network with potential employers as part of their career management strategies.
Good book for those preparing to start first jobs December 19, 2008
This is a good book to give to high school or college graduates who are embarking on their first jobs. The book discusses future trends, Gen Y characteristics and how they may clash with those of older generations, the personality types and the most suitable professions. It also sprinkles on some future predictions of the workplace. Lastly, it discusses ways to mesh with the older generations at work. This is a good life and career road map to better understand oneself, one's career choices, and getting along with one's co-workers.
For my son , but I read it too December 18, 2008
As my son is part of the Generation Y , I thought this would be a good read for him , now that he is past the age of fatherly advice (at least he thinks he is).
Creative and informative , this book presents many thoughtful ideas and approaches for success in one's work life. Although many of the principals could apply to any generation of worker , it is specifically geared to those born after 1980.
Do yourself , and your child a favor , give this for Christmas instead of (or in addition to) the latest video game.
Fine--but wrong format? Or wrong target audience? December 18, 2008
The promotional blurb reads, in part, "Erickson admits that her own Generation Y son informed her that he would prefer to consult a blog for career advice rather than dead-tree technology." It's a good point. There's nothing fundamentally wrong with the content of this book, but is the target audience really going to want to read it? And is Harvard Business School Press going to know how to market it properly to that demographic? I wonder.
Here's another salient bit: "Despite gearing her message to younger workers, Erickson's effort speaks to a much broader audience: her examination of what influences and motivates this emerging generation would be of interest to potential employers and marketers." I'd be interested to see a breakdown of sales. Will it mostly be Gen-Y folks buying this, or will it in fact be potential employers -- or even Gen-X types and baby boomers seeking to understand their competition? I'm a member of Generation X myself. I wonder if directing this at us, instead, would have made for a better book.
Perhaps that can be Erickson's follow-up?
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